The Lead Sources Dashboard allows Broker/Admins to view how many leads were added to the account for a given time frame, broken down by source and current category — helping you evaluate lead quality across channels.
To access the Lead Sources Dashboard, expand the Reporting section in your left-hand navigation menu and select Lead Sources.
Note: Network Admin users can view Lead Sources data across all of their platforms. When first accessing the page, you'll see a combined overview for all websites — click the name of a specific platform to view its data individually.
Generating Your Report
Select a Date Range or click Custom Date Range to enter a specific start and end date. Your date selection applies to both the BoomTown Registered and Imported Leads reports.
BoomTown Registered Leads
This report displays leads that registered directly on your BoomTown website, broken down by source. For each source, you'll see the total number of leads and the current categories those leads are in for the selected date range.
Note: The Lead Sources Dashboard excludes leads with the following sources: AGENT, REFERRAL, REPEAT, and LISTING_EMAIL. These sources are not indicative of leads generated through web traffic.
Imported Leads
This report displays leads that were imported into BoomTown, broken down by import type. For each type, you'll see the total number of leads and the current categories those leads are in for the selected date range.
Use the Filter dropdown to view results by import type:
Import Type | Description |
3rd Party Imports | Leads auto-imported through email forwarding |
API Imports | Leads imported through Zillow TechConnect |
Manually Entered | Leads manually added to the system |
Bulk Imported | Leads imported by the BoomTown Support Team |